Employers are looking for candidates who have proven track record and knowledge on a specific subject area.
Traditional ways to prove to employer about your qualifications was through Resume and Cover letter.
But, finding jobs these days is not easy. When social media tools are dominating job search, job seekers should use the tools available to them to prove to employers, why they should be hired.
I’m specifically, talking about Building your Brand.
Read this post – Before writing your resume, build your brand.
You can build your brand using Facebook, Twitter and LinkedIn. But list doesn’t stop there.
You can build your brand and show your expertise by blogging.
Job Search via Blogging
For instance, you guys know I work as Software Engineer. Let’s say I want to apply for job as Admission counselor in a university. I don’t have qualifications in my resume that describes relevant experience in admission consulting.
My resume will look like – MS in Computer Science, Software Engineer, Experience in programming languages, etc.
Do you think, I’m going to get interview call?
What if I include link to Happy Schools Blog in the resume? I have much better chance of getting an interview call.
Job seekers, who want to get aggressive with their job search, should consider blogging as a way to prove their expertise.